dropoffaudit.me

Website audits for medical spas

The patients who leave your site never tell you why.

I go through your site the way a new patient would: find a treatment, find a price, book an appointment. Wherever that stops working, I write down what I saw, on which page, on which day. You get it as a short PDF. One payment, no call, no subscription.

Read a sample audit first

One audit, $490, paid once. What you get for it.

The kind of thing I find

  • A booking page still listing the sample services from the template it was built on.

  • Four service buttons that all read MAKE IT. Which one does a patient press?

  • A “Book your appointment” button that leads to a contact form with no calendar.

All three are real, found on live medical spa websites and checked a second time. Drawings, not screenshots, so the clinics stay unnamed. A full sample audit is published here, built from three real clinics, none of them named, with the dates each finding was checked.

What you get

A short PDF about your site, and nothing else

Five to seven pages. It arrives by email, once, as a PDF. There is no dashboard to log into and nothing renews.

  • What’s already working

    It opens with three things your site already gets right. An audit that only lists problems is a sales pitch, and you would be right to distrust it.

  • Two to four specific leaks

    One to a page: what I found, why it matters, the words to change. Written so you can hand it to whoever maintains your site.

  • An order to do them in

    The order I would make the changes in, cheapest fix first.

Not a med spa? I audit other practices that take bookings, such as dental, aesthetic, cosmetic surgery and wellness clinics. Email me and I’ll tell you whether it’s a fit.

See one

A sample audit, in full

Six pages, four leaks, three strengths, an order to do them in. Every finding in it was seen on a real medical spa website and checked on the live page between 11 and 18 September 2026. The leaks come from three different clinics, put together so that none of them can be recognised, and the PDF says so on its cover.

It is written the way every paid audit is written. If it does not read like something you would act on, you have your answer without spending anything.

Open the sample audit

No email address required.

How it’s checked

Reading the code isn’t the same as looking

Text can sit in a page’s code and be invisible on the screen: grey letters on a dark photograph, or a button parked off the edge of the canvas where nobody will ever reach it.

Twice while preparing recent audits I found a promising problem this way and then deleted it, because measuring the element proved a real visitor never sees it. This is the slow part, and it is why the audits are short.

  • Every finding is confirmed against the page as it renders, not against the source code.
  • If it can’t be verified, it doesn’t go in, even when it would make the audit look better.
  • No invented statistics, and no industry average dressed up as your number.

Before you buy

What I can’t tell you

The whole promise here is that I don’t make things up. It would be strange to start on this page.

  • I have no client results to show you. The service is new. Any percentage or revenue figure on this page would be invented, so there are none.
  • I can’t promise the audit will increase your bookings. I can promise the problems in it are real, and that I found them on your site.
  • It’s just me. No team, no account manager, no junior doing the work. You deal with the person who wrote the audit.
  • I use AI, and I’d rather say so. It helps on some of the work. Nothing in the audit rests on it alone.
  • I won’t phone you. No discovery call. You reply to the email and I answer it myself.

Who does this

One person, in Italy, working while your clinic is closed

I’m Luca. I run DropoffAudit on my own from a small city in northern Italy, six to nine hours ahead of the United States. That is why your audit gets written overnight, your time, and is in your inbox when you open.

Everything happens in writing. The audit comes by email, you reply to it, and I answer myself. There is nobody else to be passed to.

Price

One audit, one payment

$490once

What you get: the two to four things standing between a visitor and a booked appointment, the exact words to change, and the order to do them in. By email, as a PDF, within three business days.

Thirty days later I reopen your site, run the same checks again, and send you a short note on what changed and what did not. Included.

Read it and think it wasn’t worth it? Reply within a week and I’ll refund you. You keep the audit.

Buy the audit

Paying means agreeing to the terms: what you get, refunds, and what an audit does not promise.

Prefer to ask something first? Email luca@dropoffaudit.me.